Skip to content
Draft concept by Danilo Vicioso, not affiliated with Barefaced.
Let's chat
Model brushing her brow in front of a compact mirror, with the BareFaced Beauty monogram behind her

Natural, Vegan & Cruelty-Free

Mineral Makeup for Sensitive Skin – Vegan & Cruelty-Free

Gentle, natural-looking coverage with ethically sourced, weightless ingredients

Rated 4.9/5 Love your look or your money back.

Our best-selling Mineral Foundation

Lightweight, buildable coverage with a natural finish. Vegan and cruelty-free. Suitable for sensitive skin.

Our Mineral Foundation is priced at £18 and rated 4.89 out of 5 from 144 verified customer reviews.

Natural Ingredients
Made with 100% naturally derived and ethically sourced ingredients.
Cruelty-Free & Vegan
Certified 100% vegan and cruelty-free for ethical beauty.
Waterproof Formula
Long-lasting and resistant to water for all-day wear.
Mess-Free Application
Comes with a lockable sifter for easy, no-mess application.
Mineral Foundation jars with a swirl of loose powder, a lipstick and a lip gloss Mineral Foundation by BareFaced Beauty

Building Out a Full Mineral Routine

Add any two of these alongside the Mineral Foundation and you’ll reach the £30 threshold for free UK delivery — a straightforward way to build out a full routine in one order.

£18 in your jar. £12 more reaches the £30 threshold for free UK delivery.

Shop Mineral Foundation

How do I apply my foundation correctly?

Retractable Kabuki Brush

If you prefer liquid foundation, simply add a dab of water to the foundation in the lid and mix well until you've reached your desired consistency. If you have dry skin, try mixing in a dab of moisturiser instead of water.

  1. 1

    Prep

    Start with a clean, dry face and make sure that any moisturiser that you use is absorbed into the skin before you apply our foundation, this gives you a clean, clear base to build up from.

  2. 2

    Tap

    Ensure that the powder is in the lower part of pot (if not then just tap the bottom of the jar onto a hard surface until all the powder disappears through the sifter into the bottom of the jar).

  3. 3

    Dab and swirl

    Use your index finger to tap a small amount into the lid, dab onto brush, tapping off excess powder back into lid and apply to face using light, circular strokes.

  4. 4

    Build

    You may keep adding layers of foundation until you've reached your desired coverage.

Model with a natural mineral makeup look and a glossy lip, smiling, with the BareFaced Beauty monogram

Find Your Perfect Shade

Answer a few quick questions to discover your ideal Mineral Foundation shade.

  1. Identify your undertone

    Are you warm (golden, peachy), cool (pink, bluish), or neutral? This makes a huge difference when choosing a shade.

  2. Test in natural light

    Artificial lighting can distort how a shade looks on your skin.

  3. Start light

    With mineral foundation, it’s easier to build coverage up than to tone it down.

  4. Consider your skin type

    If you have oilier skin, look for a matte finish. Drier skin types tend to suit a satin or dewy finish.

Mineral Foundation shade swatches on three skin tones

If you are finding it difficult to find the right shade then it is easy to adjust our loose mineral foundation colours by mixing in a shade lighter or darker, to do this you can purchase our mini sized jars and mix them together to reach your desired shade.

Start now

What Is Mineral Makeup?

  • Zinc oxide
  • Titanium dioxide
  • Mica
  • Iron oxides

Mineral makeup is exactly what it sounds like — cosmetics made primarily from natural minerals found in the earth. Common ingredients include zinc oxide, titanium dioxide, mica and iron oxides.

The main ingredients in mineral makeup are naturally occurring minerals such as mica, zinc oxide, and titanium dioxide. At BareFaced Beauty, we keep our formulas as simple and clean as possible — no parabens, no synthetic fragrances, and no unnecessary fillers.

We’re also clear that “mineral” doesn’t automatically mean “100% natural” across the board — formulations can include additional ingredients to achieve specific textures or performance characteristics.

You have the right to know exactly what's in your makeup and where it comes from. We're open about our ingredients, our sourcing, and our certifications — no greenwashing, no vague claims, and no small print designed to confuse.

Mineral Blusher Barefaced Beauty Mineral Eyeshadow - Barefaced Beauty Mineral Colour Corrector jar in a pale green shade Mineral Makeup by BareFaced Beauty

Ethical sourcing — especially for mica

This one matters to us a great deal. Mica is one of the most commonly used minerals in cosmetics, and it has a well-documented supply chain problem: child labour in mica mines is a genuine and ongoing issue.

We think it’s non-negotiable.

We work only with suppliers who can demonstrate child labour-free sourcing practices, and we buy organic where possible. This adds cost and complexity.

Every mineral in our products — including mica — is sourced from suppliers with clear, verified ethical sourcing policies. We only work with mines that are fully legal and completely free from child labour.

Vegan Makeup and Cruelty-Free: What’s the Difference?

“Natural,” “clean,” and “green” are not regulated terms. Anyone can use them. Third-party certification is what actually means something.

Two certifications, side by side
CertificationWhat it meansDo we hold it?
VeganVegan makeup means no animal ingredients in the formula itself.Yes, all of our products are registered by the Vegan Society. Unlike many other natural makeup brands, we never use ingredients such as Carmine in our cosmetics because it is derived from crushed cochineal beetles.
Cruelty-freeCruelty-free means the product (and its ingredients) haven’t been tested on animals.Yes, all of our products are approved by PETA, so you can be assured that no animal testing has been conducted in the making of any of our products or ingredients.

At BareFaced Beauty, all of our products hold both certifications, so you never have to choose between them.

Why Shop BareFaced Beauty?

  • Natural Mineral Makeup

    Natural and Ethical

    Ethically sourced minerals—kind to your skin and the planet.

  • Vegan Mineral Makeup

    Vegan and Cruelty-Free

    Certified vegan & cruelty-free. No animal testing, ever.

  • Natural Makeup for Sensitive Skin

    Gentle on Sensitive Skin

    Lightweight, soothing and chemical free—ideal for sensitive skin.

  • Same Day Despatch

    Free Delivery & Fast Despatch

    We aim to despatch all orders the same day when the order is received before 2pm on a working weekday (Mon-Fri), although if we are very busy it may be despatched the day after.

  • Satisfaction Guarantee

    Love It Guarantee & Free Returns

    If you don’t love it, return it for free—UK only.

  • Tree Planting

    Supporting Responsible Tree Planting

    Together, we've helped plant over 3,000 trees.

Nadine Anderson, founder of BareFaced Beauty

Pure Beauty, Born From Personal Experience

Like many of you, I struggled for years to find makeup that actually suited my skin. I'd try product after product from well-known brands, only to be left with reactions, redness, and frustration. My skin was sensitive, and most cosmetics on the market were loaded with chemicals it simply didn't agree with.

I knew there had to be a better way.

That's why I created BareFaced Beauty — a range of natural mineral cosmetics designed to be genuinely kind to your skin, without compromising on quality or finish. Every product in our range is crafted with ingredients I'd be happy to put on my own face. Because that's exactly how it started.

We're a small, independent UK brand, and every order genuinely means the world to us. Thank you for being part of it.

Nadine Anderson Founder, BareFaced Beauty

Beautiful Colour. Thoughtfully Made.

Natural mineral lipsticks and lip glosses designed for comfortable, everyday wear.

Model applying a deep berry BareSatin lipstick BareSatin lipstick in a bright pink shade BareSatin lipstick in the shade Barely Pink BareSatin - Natural Vegan Lipstick

Comfortable, buildable colour in a range of beautifully wearable shades.

  • Lipstick £14
  • Refill £12
  • Mini Size £3
  • Nude Veil
  • Soft Nectar
  • Sienna Rose
  • Fuchsia Pop
  • Pretty Poppy
  • Blush Satin
  • Berry Nice
  • Plum Kiss

BareSatin Natural Vegan Lipstick delivers rich, buildable colour with a lightweight, comfortable feel. Made with nourishing natural ingredients including shea butter and jojoba oil, it glides on smoothly while helping to keep lips soft and hydrated.

Shop All Lipsticks

Natural Vegan Lip Gloss by BareFaced Beauty Natural Vegan Lip Gloss tube with its wand and a swatch of pink gloss Natural Vegan Lip Gloss BareFaced Beauty Natural Vegan Lip Gloss

Gloss That Actually Feels Good

Hydrating, glossy colour with a lightweight, non-sticky finish.

  • Natural Vegan Lip Gloss £14
  • Bare Bloom
  • Soft Snapdragon
  • Sakura Petal
  • Sunset Blossom
  • Cherry Kiss
  • Fuchsia Flash
  • Wild Damson
  • Wild Truffle

Meet our brand new formula — intensely hydrating, weightless on the lips and so comfortable you'll forget you're wearing it. Pure. Natural. Gorgeous.

Shop All Lip Glosses

The Lip Edit

Curated lipstick & gloss collections in every shade — natural, vegan and made to be worn together.

Natural Vegan Lipstick Set - Signature Nudes BareFaced Beauty

Natural Vegan Lipstick Set - Signature Nudes

£40

Experience understated luxury with the BareFaced Beauty Signature Nudes Set.

Natural Vegan Lip Gloss Set - Pretty In Pink BareFaced Beauty

Natural Vegan Lip Gloss Set - Pretty In Pink

£48

This set contains pink toned shades Soft Snapdragon, Sakura Petal, Wild Rose, Sienna Glow and Fuchsia Flash.

Natural Vegan Lipstick Set - Coral Kiss BareFaced Beauty

Natural Vegan Lipstick Set - Coral Kiss

£40

Introducing the Coral Kiss Set — a celebration of warmth, life, and effortless colour.

Natural Vegan Lip Gloss Set - Scarlet Dream BareFaced Beauty

Natural Vegan Lip Gloss Set - Scarlet Dream

£48

This set contains red toned shades Sunset Blossom, Cherry Kiss, Poppy Meadow, Pure Peony and Berry Crush.

Natural Vegan Lip Gloss Set - In The Nudes BareFaced Beauty

Natural Vegan Lip Gloss Set - In The Nudes

£48

This set contains nude shades Dewdrop, Sandy Shore, Bare Blush, Soft Heather and Wild Truffle.

Natural Vegan Lipstick Set - Sweet Blooms BareFaced Beauty

Natural Vegan Lipstick Set - Sweet Blooms

£40

Discover your perfect pink.

Natural Mineral Lip Gloss Set - Colour Crush

Natural Vegan Lipstick Set - Colour Crush

£40

The Colour Crush set is for those who believe makeup should make a statement.

Natural Vegan Lipstick Set - Twilight Kiss BareFaced Beauty

Natural Vegan Lipstick Set - Twilight Kiss

£40

Four shades, four moods. The Twilight Kiss collection is made for evenings worth remembering.

Natural Vegan Lip Gloss Set - Twilight Lustre BareFaced Beauty

Natural Vegan Lip Gloss Set - Twilight Lustre

£48

Five shades, each one rich and distinctive.

Mineral eyeshadow jar beside a small heap of loose mauve pigment

Petal Glow - Natural Mineral Eye Kit

Bring a touch of romance to your eyes with the Petal Glow Eye Kit, inspired by delicate petals and warm, glowing tones.

Worth £59 when purchased separately, you pay just £45 – saving £14 on this complete eye wardrobe.

Inside the kit

  • Rose Quartz a shimmery pale pink to brighten and highlight the lid
  • Jewel a light shimmery mauve for a soft, romantic wash of colour
  • Imperial Topaz a shimmery apricot to add warmth and glow
  • Tiger Eye a shimmery medium dark brown for depth and gentle definition
Petal Glow eye kit: four mineral eyeshadows, mascara and brush in front of the gift box Natural Mineral Lash Enhancing Mascara with its wand
  • Mineral Eyeshadow £10
  • Natural Mineral Lash Enhancing Mascara £14
  • Natural Eye Pencil £10

How do I look after my Makeup Brushes?

Our newly designed Retractable Kabuki Brush is made with the most amazingly soft 100% synthetic bristles and is softer than most natural bristle Kabuki Brushes.

One of the best ways to ensure that your makeup brushes stay soft and last is to clean them regularly.

Foundation Brushes
minimum of once a week
Brushes used for setting powders, bronzers and blush
once a week
Eye shadow Brushes
every 2-3 days
Eyeliner Brushes
ideally after every use

Lay kabuki's and any other stand-up brush on their side. Never leave them to dry brush hairs up in a brush holder.

Brushes and prices
BrushPrice
Retractable Kabuki Brush£15
Light Cover Kabuki Brush£10
Angled Face Brush£10
Baby Buki Brush£9
Concealer Brush£8
Tapered Eye Shadow Blending Brush£6.50
Double Ended Lip Brush£5
Double Ended Line and Define Brush£5

Refills Available

Love your shade? Order a refill and reduce waste — our refillable lipstick cases are designed with the planet in mind

Full size and refill, side by side
ProductFull sizeRefill
Mineral FoundationJar - 12g £18Refill - 12g £16
Mineral Finishing PowderJar - 10g £16Refill Sachet - 10g £14
Mineral BlusherFull Size Jar £12Refill £10
Mineral BronzerFull Size Jar £12Refill £10
BareSatin - Natural Vegan LipstickLipstick £14Refill £12
Mineral Finishing Powder Barefaced Beauty Mineral Colour Corrector Barefaced Beauty

Refills available and supplied in 100% certified compostable / eco-friendly pouches.

We use recycled and recyclable packaging across our range, because we think about what happens after the product reaches you.

Genuine Reviews from Our Lovely Customers

4.9/5 based on 352 reviews · Read all reviews

  • I love it!

    I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly.

    Catherine Mineral Foundation

  • Just Lovely!

    This foundation is so natural looking, covers really well and never looks cakey. I love that the coverage is adjustable and very easy to use.

    Lynne Caldwell Mineral Foundation

  • A fantastic mascara which also conditions the lashes. The best mascara I have ever used.

    Katrina Natural Mineral Mascara

  • Silky smooth and cruelty free

    Beautiful silky smooth lipstick, feels nice and moisturising. Love that this is vegan and cruelty free, won't buy from another brand, I'm sorted.

    Ann Smith BareSatin - Natural Vegan Lipstick

Delivery Information

Everything you need to know about our UK and International delivery options, costs and timescales.

UNITED KINGDOM & CHANNEL ISLANDS – FREE ROYAL MAIL TRACKED 48 DELIVERY ON ALL ORDERS OVER £30
Delivery TypeServiceDelivery Timescales
Standard Tracked Delivery (Orders over £30)Royal Mail Tracked 482-3 Working Days
Express Tracked DeliveryRoyal Mail Tracked 241-2 Working Days
Next Working Weekday (Mon-Fri) Delivery by 1pmRoyal Mail Special Delivery by 1pm (signature required on delivery)Next-day delivery
Europe – FREE DELIVERY ON ALL ORDERS OVER £60Royal Mail International Tracked (Airmail)3-5 working days
Rest of the World – FREE DELIVERY ON ALL ORDERS OVER £60Royal Mail International Tracked (Airmail)5-7 working days

Free Returns By Post - UK

With all refunds, please note it can take your card provider 3 to 5 working days to credit your account after it has been processed.

You have the statutory right to cancel your order at any time up to 14 days after the receipt of the item.

Product FAQ's

Quick answers to the most common questions about our products

Are Barefaced Beauty Cosmetics totally Natural?
Our cosmetics are made with naturally occuring minerals which have been purified in order for them to be safe for human use. Our products are alcohol-free, chemical-free, Paraben-free, Bismuth Oxychloride free and contain no dyes or perfumes.
Are Barefaced Beauty Cosmetics Organic?
No, our cosmetics are in-organic as they are mined and not grown, some cosmetics are stated as being organic but this is only because they have added extra organic ingredients to them, we believe in keeping our cosmetics as simple as possible so there is a reduced risk of irritation.
Does mineral makeup look cakey?
Not when applied correctly. Use a light hand and a good kabuki brush, building up coverage gradually for a seamless, natural finish.
Is all natural makeup vegan?
Not necessarily. Some natural ingredients, like beeswax or lanolin, are animal-derived. Always check for a certified vegan label to be sure.
Do Barefaced Beauty Cosmetics contain Nano particles?
No, none of our products contain nano particles.
Where are our cosmetics made?
All our Mineral Powders are made in the UK and conform to all European Regulations.

100% Satisfaction Guarantee

If you've ever felt let down by mainstream beauty brands, you're in the right place.

  • Try Me First Kit Customisable BareFaced Beauty

    Try Me First Kit

    £28

    Each kit comes with 5 travel size jars of Mineral Foundation and a travel size jar of Mineral Finishing Powder.

  • Flawless Base Duo: Mineral Foundation and Finishing Powder jars

    Flawless Base Duo

    £34

    This essential set includes our best-selling Mineral Foundation, known for its natural finish and buildable coverage, paired with our Finishing Powder to set your look for all-day wear.

  • Natural Glow Trio: three mineral powder jars

    Natural Glow Trio

    £42

    This set includes our Mineral Foundation for a seamless base, Blusher for a pop of colour and Bronzer to add warmth and dimension.

  • Face Perfection Kit Customisable BareFaced Beauty

    Face Perfection Kit

    £45

    Look flawless with our Face Perfection Kit containing full size jars of Mineral Foundation, Mineral Finishing Powder & Mineral Bronzer plus our Retractable Kabuki Brush making this kit perfect for creating a flawless airbrushed look.

Earn points when you shop and save money on future orders.